12-17-25 MEDM AM

Author

Mark Evans DM
December 17, 2025

Why are you leaving money on the table every month from people you already busted your ass to acquire?Tomorrow's the big day.

I'm asking because I used to do the same thing thinking, "They already paid… on to the next."

Wrong. Rookie mistake.

A mentor give me a real light-bulb moment when he told me, "Mark people don't buy what they need. They buy what they want. Once they're in your world, that's when you give them what they need."

You already earned their trust. They like you and listen to you, otherwise they wouldn't have pulled out their wallet for you.

But after that first sale is where most of us (maybe even you) just let them drift away.

Meanwhile the smart biz owners build simple no-brainer monthly offers around the wants their customers already told them about… and deliver the needs that actually fix the real problems.

Once you really understand that, recurring revenue stops being some complicated mystery and becomes the easiest money in your business.

So here's my gut-check question for you:

If you went through your list of customers, could you build a recurring offer in under 48 hours based on what they wanted from you?

If the answer is yes but you still haven't done it... there's your leak.

If you really don't know and you want to see how fast we fix this inside the DM Alliance, let's hop on a call and get into detail.


Mark Evans DM